MICRO CREDENTIAL IN ENTREPRENEURSHIP WITH DIGITAL APPLICATION 2

𝗖𝗢𝗨𝗥𝗦𝗘 𝗦𝗬𝗡𝗢𝗣𝗦𝗜𝗦 In this course, learners will gain expertise in digital marketing and branding fundamentals, such as social media marketing, customer relationship management, website creation, and branding tactics. Learners will be taught how to use Facebook Instagram and TikTok, design a professional website, and establish a memorable brand identity. Upon completing the course, learners will possess the abilities required to establish a robust online presence and engage with their desired audience efficiently. This course is ideal for individuals and businesses searching for ways to strengthen their online existence and market their brands effectively. No prior qualifications are necessary to enroll in this course. 𝗙𝗔𝗖𝗨𝗟𝗧𝗬 Faculty of Business, Accountancy & Social Sciences (FBASS) 𝗗𝗨𝗥𝗔𝗧𝗜𝗢𝗡 42 hours (7 weeks) 𝗧𝗔𝗥𝗚𝗘𝗧𝗘𝗗 𝗔𝗨𝗗𝗜𝗘𝗡𝗖𝗘 Individuals and businesses looking to establish a strong online presence and effectively promote their brand. 𝗣𝗥𝗘𝗥𝗘𝗤𝗨𝗜𝗦𝗜𝗧𝗘 𝗦𝗞𝗜𝗟𝗟𝗦, 𝗞𝗡𝗢𝗪𝗟𝗘𝗗𝗚𝗘 𝗢𝗥 𝗘𝗫𝗣𝗘𝗥𝗜𝗘𝗡𝗖𝗘 𝗡𝗘𝗘𝗗𝗘𝗗 None 𝗟𝗘𝗔𝗥𝗡𝗜𝗡𝗚 𝗢𝗨𝗧𝗖𝗢𝗠𝗘𝗦 At the end of the course, participants should be able to: CLO 1- Explain theoretical knowledge of digital entrepreneurship; (C2, P2, PLO1) CLO 2- Demonstrate achievement of sales through digital applications; (P5, PLO6) CLO 3- Produce business plan related to digital entrepreneurship environment context. (P4, PLO10)